1. a form of "
body art" in which
hot metal is pressed to the skin to create a permanent scar in
a shape of some kind
2. the way in which commercial entities (businesses/companies/retailers, etc...) tell people with too much money and too little intelligence what to buy with said money (for example, see Gucci).
1. Jake: Daaamn, what's that burn on your arm playa?
Roger: It's a brand. It means I'm tough, yo. Or something.
2. Jake: Damn girl, how much
skrilla did you drop on that
Dolce and Gabbana skirt?
Julie: $500
Jake: You know, I saw that in Target for $20, you dumb bastard. There are people that can't afford that much for rent. You stupid
fuck-face.