A business strategy where a company plans the obsolescence of a product to encourage the purchase of a newer version of a product. This can be done in several ways, ranging from bad engineering to breaking
updates. Apple most famously uses this strategy to slow down iPhones and
iPads of
1-2 generations back to encourage people to buy a new more expensive iPhone.
Person 1: "My iPhone is slow! I can't believe it, I have an
iPhone 6 which is only 1 generation behind!!!"
Person 2: "Yeah, Apple
slows down the iPhone a lot via
updates to try and get you to buy a new one. That's called planned obsolescence."