There is no greater insult than saying to a CEO that they Kodak'ed their company, or that a corporate executive is a "Kodak executive".
Even worse, "You should work at Kodak" or "you sound like you worked at Kodak" to describe an business professional as being completely devoid of any creative thinking and unaware of business threats.
We now refer to companies that failed to
innovate or recognizing
disruptive technologies by saying, they got "Kodak'ed" or are "Kodak afflicted".
"I dont invest in Kodaks" to illustrate an investment strategy to avoids
investing in companies with proven track records of low innovation.