The latter of the stage name used by the greatest rapper that ever lived, Christopher Wallace, aka, The Notorious B.I.G. It stood for Business Instead of Game, after his death it was known as Books Instead of Guns.
My haters were just trying to cut me down hoping to provoke a reaction out of me. I was not about to get down in the mud with them. I went "B.I.G." and took the higher path.