the youth of today - such as all the co-authors of this website and their charming definitions of words I'd never heard of until now - I really am getting old!
Cynical description for a style of marketing or programming created by establishment or corporate interests that seeks to identify with the under-21's and thereby sucker them into parting with their cash or individuality with its promise of street credibility or non-conformity. Media vehicles or brands that tell kids what to do by creating an ersatz peer group for them which they then feel they have to conform to.
Apparently, a newly created term ‘yoof’ coming from YOOFail has hit the internet. We’d like for everyone to help spread the word about yoof to t3h int3rweb! THANKS!!!!
“I’m gonna throw this carrot into Michael’s lunchbox and see if he notices”
“Okay go!”
*throws it but it goes on the ground instead*
“Yoof!”
“Shut up John.”
The old man shook his head after almost being trampled, by the teens running in the opposite direction, singing off-key, laughing nefariously.
"These yoofs...think they own the world..."